It only takes a little to BE BIG!
Meet Clifford and Emily Elizabeth in the original Clifford book! Clifford is big. Clifford is red. But most of all, Clifford knows how to BE A GOOD FRIEND.

The BE BIG campaign invites everyone, big and small, to take action and raise awareness for how CLIFFORD'S BIG IDEAS can make the world a better place.

Clifford's Big Ideas are:

Be a Good Friend * Share * Be Kind * Help Others * Be Truthful * Have Respect * Be Responsible * Play Fair * Work Together * Believe in Yourself

Emily Elizabeth has a big red dog--the biggest, reddest dog on her street, and his name is Clifford. How big is he? He's so big that when he runs after cars, he catches them in his mouth, and his doghouse is bigger than Emily Elizabeth's house. Needless to say, he makes an excellent watchdog. Children love the idea of the things you could do and the fun you could have with a giant dog, and Norman Bridwell's delightful, Clifford-proof board-book edition will not disappoint. (Baby to preschool) --This text refers to the Board book edition.

From Publishers Weekly
Fuzzy felt on the cover lets readers pet the "biggest, reddest dog" on the block in Clifford the Big Red Dog 40th Anniversary Edition by Norman Bridwell. In this original 1963 text, young Emily proudly introduces her oversize pet and his unusual tricks. Ages 3-6.
Copyright 2002 Reed Business Information, Inc. --This text refers to the Hardcover edition.